Episode 12 of Local Edge with host Shawna Randolph explores the goal behind AdCanada Media Inc.'s unique platform. CEO Jeff Beardsworth sheds light on the importance of bridging the gap between media graduates and traditional media, dispelling the narrative of its demise.
Greg Foster, Client Services Manager, emphasizes the enduring role of community newspapers in rural areas, challenging the notion of a complete digital takeover.
Tanis Hutchinson, Media Placement Services Manager, highlights the community newspaper's relevance as the hub of local content and connection. Tune in to gain insights into the evolving landscape of local media and advertising strategies.
Welcome to LOCAL EDGE - A place for better understanding and connecting with small communities all across the country. Here we explore the value of these markets to advertisers, agencies, communities, and more. We bring you the latest news, insights and trends from the world of local advertising and marketing.
For more information, please visit: www.adcanadamedia.ca
This series is proudly produced by the team at Road 55. Located in Edmonton, Alberta.
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For more information, please visit: www.road55.ca