In Episode 10 of Local Edge, our guest Cherilyn Jolly-Nagel, a passionate farmer and advocate, sheds light on the values ingrained in rural communities, such as strong work ethics and the significance of family and teamwork. She emphasizes the growing disconnection between the public and farming, with less than 2 percent of Canadians engaged in farming, leading to misconceptions and myths about the industry. Cherilyn also explores the pivotal role of technology, especially GPS, in modern agriculture's sustainability and efficiency, challenging preconceived notions. Join us as we delve into the world of farming and discover the nuances that shape marketing strategies in this fast-paced, evolving industry.

Welcome to LOCAL EDGE - A place for better understanding and connecting with small communities all across the country. Here we explore the value of these markets to advertisers, agencies, communities, and more. We bring you the latest news, insights and trends from the world of local advertising and marketing.

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This series is proudly produced by the team at Road 55. Located in Edmonton, Alberta.
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